Custom AI Solution & Product Engineering
Build AI-powered business applications and intelligent product capabilities aligned to real requirements.
Definition
Build the right AI capability into the products and processes that matter.
In brief: Custom AI solution engineering is the design and build of AI-powered applications around a client’s own workflows. OB360 delivers retrieval-augmented generation, conversational systems, structured extraction and specialized models together with the surrounding user experience, APIs, integrations, evaluation and deployment.
OB360 combines application engineering with model and data capabilities to design custom AI solutions around a client's workflows. Engagements may include retrieval-augmented generation, conversational systems, structured extraction, AI-assisted decisions or specialized machine-learning models. The work extends beyond a demo: it considers the surrounding user experience, APIs, integrations, evaluation, deployment and long-term maintainability.
Problems
Designed around your business
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Architecture before tools
We define the business workflow, constraints and right level of AI before choosing implementation patterns.
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Engineering accountability
Our work spans concept, integration, software delivery and handover.
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Controlled enterprise AI
We design with boundaries, permissions, human review and evaluation in mind.
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Specialist depth
Agents, graph intelligence, document AI, applied ML and cloud-native engineering can be combined when the problem requires them.
Who it is for
Where this service fits
- Enterprise leaders planning practical AI adoption.
- Software and product teams extending existing applications.
- Business and engineering teams connecting workflows, knowledge and systems.
Use cases
An illustrative business scenario
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A possible engagement
A software product team needs to add intelligent search, document understanding or workflow assistance to an established application without fragmenting the user experience or compromising access controls.
Related case studies
- AI-Powered Legal Billing Compliance Automation (delivered client engagement)
- Voice-Enabled Legal Billing Workflow (delivered client engagement)
- Enterprise Knowledge Retrieval and Workflow Automation (delivered client engagement)
Approach
From requirements to delivery
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Understand
Agree the business problem, users, existing systems and constraints.
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Design
Choose the architecture, data boundaries and appropriate human oversight.
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Engineer
Implement the agreed scope with testing and integration.
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Enable
Share implementation knowledge and agree operational next steps.
Technology
Typical scope
- AI discovery
- Application APIs
- RAG
- LLM integration
- Workflow design
- Custom ML/CV where appropriate
- Testing, integration and deployment
Delivery
Delivery model
Engagement scope, team structure and delivery priorities are agreed around your business needs.
Specific deliverables and implementation boundaries depend on the agreed engagement.
What to expect from an engagement
Solution discovery, architecture and UX direction, APIs, AI workflows, integrations, testing, deployment and technical handover.
Questions
Questions about this service
Can OB360 extend an existing product instead of building a new one?
Yes. Custom AI engineering can be embedded into an existing product or delivered as a separate integrated application, depending on the business and architecture constraints.
Can this work connect to our existing software?
OB360 can integrate AI capabilities with existing applications, data and APIs, with access boundaries defined for the engagement.
How do we start?
Discuss your workflow and constraints with OB360 to agree the relevant discovery and engineering scope.
What kinds of AI solutions does OB360 build?
OB360 builds retrieval-augmented generation, conversational assistants, structured extraction, AI-assisted decision support and specialized machine-learning models, each engineered with the APIs, integrations, testing and deployment needed for real use.
Does OB360 have delivered examples of custom AI engineering?
Yes. Delivered work includes an AI-assisted legal billing compliance workflow, a voice-enabled billing workflow for legal professionals and an enterprise knowledge assistant inside Microsoft Teams. All are published as anonymized case studies.
Next steps
Related services
Explore complementary consulting and engineering services for your initiative.
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Agentic AI Consulting & Strategy
From business use cases and readiness assessment to architecture, governance and execution roadmap.
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Forward Deployed Engineering
Embed experienced AI architects and engineers within client delivery teams.
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Knowledge Graph Solutions & Graph Intelligence
Turn disconnected entity records into relationship-aware intelligence with knowledge graphs, graph queries and business APIs.
Discuss Your AI Project
Tell us about your business workflow, users and existing systems. We will discuss the architecture, engineering support and next steps that fit your needs.
